Attribution File Specifications
Everything you need to submit ads in the right format
When you submit an ad for clearance, it’s important you use a file format we can recognise and work with. This ensures we’re able to provide clearance as quickly as possible — so you can get your ad to air.
Case files
The CASE file specification is the standard way to exchange TV campaign schedule data in the UK and Ireland.
Inbound attribution data files
The inbound attribution data file specification is used to send data to our attribution service.
Inbound sponsorship data files
The inbound sponsorship data file specification is used to send us data relating to specific sponsorship events.
Outbound attribution data files
The outbound attribution data file format is used to publish attribution data for commercial copy numbers added to the database during a single week.
Global sponsorship identifiers
These standard sponsorship global identifiers are used at the start of sponsorship codes.